This workshop is Part One of the 3-part Best Retail Practices Program. This workshops is free to all Cambridge retailers, restaurant owners, and storefront services businesses. City staff will work with participants, sharing best retail practices in retail interior and exterior design, marketing, and provide information on Cambridge retail programs. Businesses will also learn about eligibility for Part 2, the One-to-One In-store Consultations and Part 3, the Grant Program and the application process for both. Presented by the City of Cambridge.